So why exactly do you need a facebook fanpage?
The short answer is that Facebook is a social network, first & foremost, that is what it was set up as way back in 2004.
However, as the years have gone by, the platform has evolved and developed, as all social media platforms have, into an advertising platform, for business owners.
In order to keep the two part of the network seperate and to avoid those users amongst its 1 billion plus users who are don’t use the platform for business, facebook created ‘pages’ specifically for business owners. One of the conditions of these being that you could only post business related content on them and no where else.Apart from using facebook ads that is.
Another feature of using a fanpage for your business is the ability to post to your twitter account, from your fanpage directly.
How this is done, is by going to www.facebook.com/twitter
Once on that page, simply log into your facebook account and connect the two accounts.
Thats it, job done.
Now you have the ability to post to twitter from your fanpage, making sure you include the relevant hashtags in the posts you are sending so they get picked up on twitter.
This post is another snippet taken from the facebook marketing guide, which contains, tons of top tips on how to optimise your facebook fanapge, so it gets found in the search engines, as well as how to attract only the leads you want from facebook straight to you.
To get your copy if the guide, simply enter your details to the right of this post